A positive final episode in the series, the podcast panel agreed that it would be small businesses that drive the post-pandemic economic recovery. Small businesses have one thing that the corporates don’t – they have a tight-knit, community-based network, which results in lots of local support. In an almost accidental marketing campaign, since lockdown began in March, and where restrictions have allowed, people have been ‘shopping local’, to the point where Philip Salter, Founder of the Entrepreneurs Network, says: “I definitely don’t think it’s a bad time to start a business.” Gemma Lewis of Wattle and Daub Homewares Store says a bit more government support could make a big difference for people who are considering starting their own business: “I think if there was more support at government level to understand just the basics of what you might need to learn to start your own business, that would be helpful.”
Find out more and listen to the Power of Us podcast series here.
The Power of Us virtual conference will look at how individuals, policymakers and businesses can work together to build a better future, from 17–18 November 2020. To register, or for more information, click here.